COVID19 School District CommunicationsCOVID-19: Case Study in Great School District Communications – A Parent’s Perspective

In late February, a Lake Oswego, Oregon school staff member tested positive for the COVID-19 virus. It was very early in the initial days of the outbreak, and the Lake Oswego School District (LOSD) was suddenly thrust into the front lines of crisis communications.

One of our team members has two kids in the district, and in her own words, she describes some essentials for keeping parents and caregivers calm and a good model for handling communications during a crisis.


Regular School District Communications

Messages, Multiple Channels – Liz Overson’s Perspective

As a Lake Oswego parent, I feel the district has done a very good job of keeping the people informed when the first Coronavirus case was found/presumptive and later tested positive. I feel aligned with the updates with each move since.

6:00 pm Friday, February 28 – first robocall came explaining a staffer at Forest Hills elementary has tested positive for the coronavirus and is in isolation in the hospital. Text message and emails also came communicating the same message.

7:00 pm Friday, February 28 – second robocall saying all LOSD schools and campuses were closed for the weekend for deep cleaning. Text message and emails also came communicating the same message.

12:00 pm Saturday, Feb 29 – a press conference with the district Superintendent, Communications Director and County/ Health Authority was held. This press conference timing and link were communicated via text, email and robocall as well.

1:00 pm Sunday, March 1 – a health alert update was posted reiterating the safety measures being taken.

On the LOSD home page there is a Health Alert box now. From there, parents can click through to find a timeline of everything that has been shared and done since 2/28:

As a parent, I appreciate:
• Regular communications of fluid info – LOSD is acting as a resource and all LOSD families have the same info.
• LOSD has links to Clackamas County and Oregon Health Authority – making it easy for me to research more if I so choose.
• LOSD communicated in simple and straightforward language.


We can look at this as a model to prepare for the potential that your school will need a similar plan.

Join us for our upcoming webinar:
COVID-19: Six Essential Guidelines for Contingency & Communications Planning
Friday, March 20th | 10:00 a.m. PT

REGISTER HERE

coronavirus and schoolsCoronavirus and Schools: Making Contingency Preparations

We felt it was important to address the issues around coronavirus and schools and help to provide information to support schools in making plans to prepare for what may come. With the first few cases of community spread coronavirus detected in the U.S., schools across the country should begin taking precautions to prevent the spread of COVID-19 by developing plans for a range of contingencies ensuring the health and safety of school communities.

  • This is an evolving situation and one that has the best scientists in the world are working hard to understand. At this time, the best way of preventing the spread of any virus – whether coronavirus or the seasonal flu that has hit hard this winter – is to practice good hygiene. These steps are crucial to keeping school communities healthy.
  • Wash your hands often with soap and water (scrub for twenty seconds), especially before and after eating, using the restroom, or touching common area surfaces such as railings and countertops.
Tip: ensure soap dispensers in campus restrooms are filled every morning before school begins.
  1. If soap and water are not readily available, clean your hands with an alcohol-based sanitizer.
    Tip: ensure there are sanitizer dispensers readily available in school restrooms and hallways and they are filled every morning before school begins.
  2. Avoid touching your eyes, nose, and mouth with unwashed hands.
  3. Limit close contact, such as sharing straws, cups or utensils.
  4. If you need to cough or sneeze, cover it with a tissue, then throw the tissue in the trash; if you do not have a tissue, use your sleeve (not your hand).
  5. If you are sick or think you are sick, DO NOT COME TO SCHOOL. Explicitly state No homework assignment, quiz, game, or performance is worth risking your health or the health of others. Your teachers and coaches will understand if you are absent.

Since this is a dynamic and evolving situation, schools should begin preparing contingency plans including planning for closure. Closures may be for only a few days for a deep clean or for several weeks as a quarantine.

A school should have contingency plans that include:

1) Short term closure
     a) What will trigger closure
     b) How will this be messaged to various stakeholders

2) Long term closure—2 weeks or longer
      a) What will trigger closure
      b) How will this be messaged to various stakeholders
      c) How will students be educated
      d) How will teachers be paid

3) Deep cleaning/sanitizing school
      a) Who will be asked to do this

4) Long term closure homeschool or virtual school academic/curriculum plan
      a) Does school already have a homeschool or virtual component
      b) Does the District or Authorizer have a homeschool or virtual component
       c) Is there a virtual school that would partner

5) Laptop/tablet checkout

6) Working with Authorizers and Districts to ensure there are funding plans in place regardless of closure

7) Financial plan in case of long-term closure or declining enrollment due to illness or quarantine
     a) What austerity measures can school employ now
     b) How will staff and teachers be paid if a school is closed and funding is cut off
      c) What does the lease say in terms of rent deferral if a school is closed due to no fault of the school

We are working on supporting our client schools and are planning a webinar series to help charter school leaders better understand the myths and facts of the Coronavirus (COVID-19).

Join us for our first webinar in the series, Coronavirus: Exposing the Myths from Facts, this Friday, March 13th at 10:00 am.

REGISTER HERE

Stay tuned for our other two webinars in the series:
  • Six Essential Guidelines for Contingency & Communications Planning for COVID-19 | Friday, March 20th | 10:00 A.M. PT
  • COVID-19: Preparing for Attendance and Staffing Issues | Friday, March 27th | 10:00 A.M. PTay tuned for the upcoming webinars in the series:

We will post recorded webinar series on-demand here after each is completed and will continue to update about the coronavirus as the situation demands.

California Charter School ConferencePreparing for Charter School Community Action

As of this morning, the 2020 California Charter Schools Conference has been cancelled due to safety concerns around COVID-19.

While we’re sad we won’t have the chance to meet with the charter school community in person next week, we all understand and appreciate that everyone’s health and safety is a first priority. (My mom always said, “Your health is the most important thing…”)

Mayo Clinic Distinguished Investigator Addresses COVID-19 for Charter Leaders

With all the COVID-19 news out there right now it’s hard to separate hype from reality. To help school leaders cut through the news and general hype, we’ve invited an expert to speak to the charter community about just that.

Join us Friday, March 13 with the Distinguished Investigator of the Mayo Clinic, Gregory A. Poland, M.D. on the health implications of COVID-19. In this live discussion, Dr. Poland will answer questions of our audience. Click the link below to join the discussion.

Coronavirus: Exposing Myths from Facts

Friday, March 13 | 10 a.m. PDT

In this session, participants will learn:

  • How to move beyond the headlines and better understand what’s real and what’s hype?
  • How to ensure a safe environment for students, staff and your families
  • When is the right time to take what kind of action?
  • And when is “wash your hands” enough?

This is the first in a three-webinar series to help charter school leaders prepare for a proper response to the virus. The next two are on the following two Fridays:

  • COVID-19: Six Essential Guidelines for Contingency & Communications Planning
    • Friday, March 20th | 10:00 A.M. PT
  • COVID-19: Preparing for Attendance and Staffing Issues
    • Friday, March 27th | 10:00 A.M. PT

Additional Charter School Content for Your Consideration

Because we can’t meet at the conference, we’re taking this opportunity to share the content we were going to unveil in Long Beach here:

  • Enrollment Marketing session — we’re offering our Enrollment Marketing 101 webinar on-demand! Additionally, you can download the Digital Marketing for Charter Schools Manual to walk through refining your school’s messaging, setting strategic marketing goals, and achieving them through a variety of digital marketing programs.
  • Bridge to Bond session — in lieu of our scheduled poster session on bridging the financial gap as you work towards your bond, we’ll be sharing the information on Bridge Financing in an April 24 webinar that we’ll be hosting. It’s still a ways out, but you can reserve your spot for that one here.
  • Authorizer ED Summit — we were very excited to host a town-hall style Q&A with Greg Richmond, former President and CEO of NACSA and Corey Loomis, Charter School Director of Riverside County and Vice-Chair of California Charter Authorizing Professionals. While this in-person luncheon can no longer take place, we’re hoping to turn it into a digital session in the coming months. Please stay tuned to our usual channels for more information.

Lastly, we know things feel a little crazy – know that we’re here to support the charter school community – and you. As always, your feedback is what keeps us going… please let us know how we might better continue to serve this wonderful charter school community.


Charter School Capital logoSince the company’s inception in 2007, Charter School Capital has been committed to the success of charter schools. We help schools access, leverage, and sustain the resources charter schools need to thrive, allowing them to focus on what matters most – educating students. Our depth of experience working with charter school leaders and our knowledge of how to address charter school financial and operational needs have allowed us to provide over $2 billion in support of 600 charter schools that have educated over 1,027,000 students across the country. For more information on how we can support your charter school, contact us. We’d love to work with you!

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coronavirus and schoolsWhat Schools Need to Know About the Coronavirus

Editor’s note: As the news of the Coronavirus heats up, we felt that it was important to help disseminate accurate and pertinent information to our school communities. Because we understand the tremendous impact it may soon have on schools across the country, we wanted to get the message out to reinforce the best practice prevention recommendations published by the CDC. The information in this blog post was taken directly from the Centers for Disease Control. This interim guidance is based on what is currently known about the transmission and severity of coronavirus disease 2019 (COVID-19).

The US Centers for Disease Control and Prevention (CDC) will update this guidance as needed and as additional information becomes available. Please check the following CDC website periodically for updated interim guidance: https://www.cdc.gov/coronavirus/2019-ncov/index.html.


Who is this guidance for?

This interim guidance is intended to help administrators of public and private childcare programs and K-12 schools prevent the spread of COVID-19 among students and staff. Administrators are individuals who oversee the daily operations of childcare programs and K-12 schools, and may include positions like childcare program directors, school district superintendents, principals, and assistant principals. This guidance is intended for administrators at both the school/facility and district level.

Why is this guidance being issued?

Information provided should help childcare programs, schools, and their partners understand how to help prevent the transmission of COVID-19 within childcare and school communities and facilities. It also aims to help childcare programs, schools, and partners to react quickly should a case be identified. The guidance includes considerations to help administrators plan for the continuity of teaching and learning if there is community spread of COVID-19.

What is the role of schools in responding to COVID-19?

COVID-19 is a respiratory illness caused by a novel (new) virus, and we are learning more about it every day. There is currently no vaccine to protect against COVID-19. At this point, the best way to prevent infection is to avoid being exposed to the virus that causes it. Stopping transmission (spread) of the virus through everyday practices is the best way to keep people healthy. More information on COVID-19 is available here.

Schools, working together with local health departments, have an important role in slowing the spread of diseases to help ensure students have safe and healthy learning environments. Schools serve students, staff, and visitors from throughout the community. All of these people may have close contact in the school setting, often sharing spaces, equipment, and supplies.


Guidance for schools which do not have COVID-19 identified in their community


To prepare for possible community transmission of COVID-19, the most important thing for schools to do now is plan and prepare. As the global outbreak evolves, schools should prepare for the possibility of community-level outbreaks. Schools want to be ready if COVID-19 does appear in their communities.

Childcare and K-12 school administrators nationwide can take steps to help stop or slow the spread of respiratory infectious diseases, including COVID-19:

      • Review, update, and implement emergency operations plans (EOPs). This should be done in collaboration with local health departments and other relevant partners. Focus on the components, or annexes, of the plans that address infectious disease outbreaks.
        • Ensure the plan includes strategies to reduce the spread of a wide variety of infectious diseases (e.g., seasonal influenza). Effective strategies build on everyday school policies and practices.
        • Ensure the plan emphasizes common-sense preventive actions for students and staff. For example, emphasize actions such as staying home when sick; appropriately covering coughs and sneezes; cleaning frequently touched surfaces; and washing hands often.
        • Ensure handwashing strategies include washing with soap and water for at least 20 seconds or using a hand sanitizer that contains at least 60% alcohol if soap and water are not available.
      • Reference key resources while reviewing, updating, and implementing the EOP:
      • Develop information-sharing systems with partners.
        • Information-sharing systems can be used for day-to-day reporting (on information such as changes in absenteeism) and disease surveillance efforts to detect and respond to an outbreak.
        • Local health officials should be a key partner in information sharing.
      • Monitor and plan for absenteeism.
        • Review the usual absenteeism patterns at your school among both students and staff.
        • Alert local health officials about large increases in student and staff absenteeism, particularly if absences appear due to respiratory illnesses (like the common cold or the “flu,” which have symptoms similar to symptoms of COVID-19).
        • Review attendance and sick leave policies. Encourage students and staff to stay home when sick. Use flexibility, when possible, to allow staff to stay home to care for sick family members.
        • Discourage the use of perfect attendance awards and incentives.
        • Identify critical job functions and positions, and plan for alternative coverage by cross-training staff.
        • Determine what level of absenteeism will disrupt continuity of teaching and learning.
      • Establish procedures for students and staff who are sick at school.
        • Establish procedures to ensure students and staff who become sick at school or arrive at school sick are sent home as soon as possible.
        • Keep sick students and staff separate from well students and staff until they can leave.
        • Remember that schools are not expected to screen students or staff to identify cases of COVID-19. The majority of respiratory illnesses are not COVID-19. If a community (or more specifically, a school) has cases of COVID-19, local health officials will help identify those individuals and will follow up on next steps.
        • Share resources with the school community to help families understand when to keep children home. This guidance, not specific to COVID-19, from the American Academy of Pediatrics can be helpful for families.
      • Perform routine environmental cleaning.
        • Routinely clean frequently touched surfaces (e.g., doorknobs, light switches, countertops) with the cleaners typically used. Use all cleaning products according to the directions on the label.
        • Provide disposable wipes so that commonly used surfaces (e.g., keyboards, desks, remote controls) can be wiped down by students and staff before each use.
      • Create communications plans for use with the school community.
        • Include strategies for sharing information with staff, students, and their families.
        • Include information about steps being taken by the school or childcare facility to prepare, and how additional information will be shared.
      • Review CDC’s guidance for businesses and employers.
        • Review this CDC guidance to identify any additional strategies the school can use, given its role as an employer.

Childcare and K-12 administrators can also support their school community by sharing resources with students (if resources are age-appropriate), their families, and staff. Coordinate with local health officials to determine what type of information might be best to share with the school community. Consider sharing the following fact sheets and information sources:

For questions about students who plan to travel, or have recently traveled, to areas with community spread of COVID-19, refer to CDC’s FAQ for travelers. Schools can also consult with state and local health officials. Schools may need to postpone or cancel trips that could expose students and staff to potential community spread of COVID-19. Students returning from travel to areas with community spread of COVID-19 must follow guidance they have received from health officials. COVID-19 information for travel is updated regularly on the CDC website.


Guidance for schools with identified cases of COVID-19 in their community


If local health officials report that there are cases of COVID-19 in the community, schools may need to take additional steps in response to prevent spread in the school. The first step for schools in this situation is to talk with local health officials. The guidance provided here is based on current knowledge of COVID-19. As additional information becomes available about the virus, how it spreads, and how severe it is, this guidance may be updated. Administrators are encouraged to work closely with local health officials to determine a course of action for their childcare programs or schools.

Determine if, when, and for how long childcare programs or schools may need to be dismissed.

Temporarily dismissing childcare programs and K-12 schools is a strategy to stop or slow the further spread of COVID-19 in communities. During school dismissals, childcare programs and schools may stay open for staff members (unless ill) while students stay home. Keeping facilities open a) allows teachers to develop and deliver lessons and materials remotely, thus maintaining continuity of teaching and learning; and b) allows other staff members to continue to provide services and help with additional response efforts.

Childcare and school administrators should work in close collaboration and coordination with local health officials to make dismissal and large event cancellation decisions. Schools are not expected to make decisions about dismissal or canceling events on their own. Schools can seek specific guidance from local health officials to determine if, when, and for how long to take these steps. Large event cancellations or school dismissals*** may be recommended for 14 days, or possibly longer if advised by local health officials. The nature of these actions (e.g., geographic scope, duration) may change as the local outbreak situation evolves.

If an ill student or staff member attended school prior to being confirmed as a COVID-19 case:

  • Local health officials may recommend temporary school dismissals if a student or staff member attended school prior to being confirmed as a COVID-19 case. Local health officials’ recommendations for the scope (e.g., a single school, a full district) and duration of school dismissals will be made on a case-by-case basis based on the most up-to-date information about COVID-19 and the specific cases in the impacted community.
  • Schools should work with the local health department and other relevant leadership to communicate the possible COVID-19 exposure. This communication to the school community should align with the communication plan in the school’s emergency operations plan. In such a circumstance, it is critical to maintain confidentiality of the student or staff member as required by the Americans with Disabilities Act and the Family Education Rights and Privacy Act.
  • If a student or staff member has been identified with COVID-19, school and program administrators should seek guidance from local health officials to determine when students and staff should return to schools and what additional steps are needed for the school community. In addition, students and staff who are well but are taking care of or share a home with someone with a case of COVID-19 should follow instructions from local health officials to determine when to return to school.

If schools are dismissed, schools can consider the following steps:

  • Temporarily cancel extracurricular group activities and large events.
      • Cancel or postpone events such as after-school assemblies and pep rallies, field trips, and sporting events.
  • Discourage students and staff from gathering or socializing anywhere.
      • Discourage gatherings at places like a friend’s house, a favorite restaurant, or the local shopping mall.
  • Ensure continuity of education.
      • Review continuity plans, including plans for the continuity of teaching and learning. Implement e-learning plans, including digital and distance learning options as feasible and appropriate.
      • Determine, in consultation with school district officials or other relevant state or local partners:
        • If a waiver is needed for state requirements of a minimum number of in-person instructional hours or school days (seat time) as a condition for funding;
        • How to convert face-to-face lessons into online lessons and how to train teachers to do so;
        • How to triage technical issues if faced with limited IT support and staff;
        • How to encourage appropriate adult supervision while children are using distance learning approaches; and
        • How to deal with the potential lack of students’ access to computers and the Internet at home.
  • Ensure continuity of meal programs.
      • Consider ways to distribute food to students.
      • If there is community spread of COVID-19, design strategies to avoid distribution in settings where people might gather in a group or crowd. Consider options such as “grab-and-go” bagged lunches or meal delivery.
  • Consider alternatives for providing essential medical and social services for students.
      • Continue providing necessary services for children with special healthcare needs, or work with the state Title V Children and Youth with Special Health Care Needs (CYSHCN) Program.