Resources and Know-How

Resource Library

Helping You Create a Thriving School

Featured Article

Palm Beach Maritime Academy Finds Its Forever Home

For 25 years, the kids at Palm Beach Maritime Academy have been tagging sharks, building boats, and doing coastal conservation work in the waters of South Florida. Now, the school that’s been doing it longer than any other general education charter school in Palm Beach County has a permanent home to keep doing it. Grow […]

Featured Events

Enrollment Edge: Marketing Strategies for Fall 2026

Popular Resources

What's Trending In School Marketing
Events
What’s Trending in School Marketing: Proven Strategies and Enrollment Tactics That Fill Classrooms
Navigating Transition Charter School Leadership In Times Of Change
article
Navigating Transition – Key Insights from Charter School Leaders
3 School Social Media Best Practices That Actually Drive Enrollment
article
3 School Social Media Best Practices That Actually Drive Enrollment
4 Construction Best Practices 1
article
4 Best Practices for School Construction Projects

Your Resource Guides

Dive deeper into topics that can help you grow and strengthen your school—all free to download.

playbook
Money to Buy Your School Guide
playbook
Digital Marketing for Your School Guide
playbook
Money to Run Your School Guide

Explore All Resources

Charter School Funding Headlines Worth Watching This Fall
Article
Charter School Funding Headlines Worth Watching This Fall
Dubois Groundbreaking 7
Article
DuBois Integrity Academy Breaks Ground on a New Facility
A family holds stop signs while performing crossing guard duty.
Article
Why Retention Is the Most Underrated Enrollment Tool
A family of three looks at a laptop computer together
Article
What Charter Families Are Doing Before They Apply (And Why Your Website Is the First Step)
Students listening to a teacher read in class.
Article
The Importance of Storytelling in School Marketing
Tuesday Tips What 500 Families Said About Enrollment
Video
Tuesday Tips: What 500 Families Said About School Enrollment
Can Families Find Your School Online The Complete Guide To Schema Markup For Charter Schools
Article
Can Families Find Your School Online? The Complete Guide to Schema Markup for Charter Schools
Can Families Find Your School Online  The Essentials Of Schema Markup And How It Can Help 
Video
Tuesday Tips: Can Families Find Your School Online? The Essentials of Schema Markup and How it Can Help 
Palm Beach Maritime Academy Finds Its Forever Home Grow Schools Supports South Florida's Longest Running Charter School (3)
Article
Palm Beach Maritime Academy Finds Its Forever Home
What Families Are Actually Looking For When They Tour Your School
Article
What Families Are Actually Looking for When They Tour Your School
Founders Guide Library
Guides
Start Your School: The Charter School Founder’s Guide
Tuesday Tips The Power Of Storytelling In School Marketing
Video
Tuesday Tips: How to Tell Your School’s Story—and Enroll More Students
Turning Happy Families Into School Ambassadors Why Word Of Mouth Is Your Most Powerful Enrollment Channel
Article
Turning Happy Families into School Ambassadors:  Why Word-of-Mouth Is Your Most Powerful Enrollment Channel
Tuesday Tips Turning Happy Families Into School Ambassadors
Video
Turning Happy Families into School Ambassadors: A Conversation with Kerry Selfinger
The Words On Your Homepage Are Doing More Work Than You Think
Article
The Words on Your Homepage Are Doing More Work Than You Think
How Schools Can Use Social Media To Drive Enrollment In 2026
Article
How Schools Can Use Social Media to Drive Enrollment in 2026