Welcome to Tuesday Tips #36. This week, Jesse Foss joined us to discuss all things school branding.
Here are this session’stop 3 tips:
- Define your school’s brand identity. Clearly articulate who your school is, what it stands for, and what makes it unique. This includes identifying core values, mission, and key offerings.
- Be consistent. Ensure that your brand messaging, tone, and visual identity are consistent across all communication channels, including social media, website, print materials, and in-person interactions.
- Leverage student voices. Empower students to share their experiences and perspectives about the school. Student testimonials and stories can be powerful tools for showcasing your school’s culture and impact.
Watch the full video and get more resources below!
Featured Article
3 Tips for Data-Driven Enrollment Marketing
Search data show that families start looking for schools between January and April. This marks a critical time for you to showcase your school—and ensure your content and ads are getting in front of families. This foresight avoids last-minute scrambling as the enrollment season approaches in June, July, and August. Here are some data-driven strategies […]
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5 Tips for Successful Enrollment Marketing Through Flyers and Direct Mailers
Digital marketing and social media are essential ways to connect with prospective families and students. By contrast, direct mailers and flyers may seem like an old-fashioned way of marketing your school, but they can actually be an effective way to raise awareness and generate interest. Here are some best practices when it comes to these […]
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Create a Successful Website
This guide is your roadmap to crafting a seamless, user-centric website that sets your school apart. The insights offered by experts Shaina Rozen and Niki Blaker will help transform your website into a hub of information that’s not only functional but easy to use—and that drives enrollment.
Get the Guide