For this episode of Tuesday Tips, Derek Hollister joined us to discuss school branding.
Derek covered how to:
- Focus on brand identity to shape perception. A strong, clear brand identity can foster trust and connection with both current and prospective families.
- Design with intention using visual elements. Logos, colors, and taglines are essential for reinforcing your school’s mission and vision.
- Maintain a consistent voice across platforms. Enhance your reach by using a consistent tone across all channels—both digital and physical. This helps build a recognizable brand experience that resonates and stays cohesive.