Grow Enrollment Course Module 1

Open Houses and Events

 

This module guides you through creating impactful in-person experiences that authentically showcase your school’s strengths and build lasting connections with prospective families. You’ll learn practical approaches to event planning, promotion, and follow-up that have consistently helped charter schools meet and exceed their enrollment goals.

Register for this self-paced, expert-led video lesson and:
  • Plan strategic open house events perfectly timed to your enrollment cycle
  • Design school tour experiences that emotionally connect with prospective families
  • Create follow-up systems that dramatically increase visitor-to-enrollment conversion rates
Trustpilot
Register for the Course

Plan

strategic open house events perfectly timed to your enrollment cycle

Design

school tour experiences that emotionally connect with prospective families

Create

follow-up systems that dramatically increase visitor-to-enrollment conversion rates

Betsy Roberts

As a Project Manager on the Enrollment Marketing team, Betsy Roberts works closely with school leaders to develop and implement marketing campaigns that increase enrollment. Betsy has a robust background in building brand awareness—she has worked alongside dozens of companies over the course of her twenty-year marketing and PR career. Betsy loves helping charter schools thrive and collaborating with the dynamic team at Grow Schools.

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Ashley MacQuarrie

Ashley has years of experience in education and the digital marketing industry, having gained classroom experience before managing content and social media teams, developing websites, and consulting for startups and large brands. Ashley now leads the Grow Schools Marketing Team and the Enrollment Marketing team.

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